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William Hepner

Spanish Translation, Editing, and Proofreading | Journalism, Marketing, and Communications

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  • Home
  • About
  • Services
    • Translation
    • Editing
    • Proofreading
  • Portfolio
    • Credentials
    • Publications
  • Blog
  • Contact

A Web of Narratives, a Web of Lies

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February 27, 2025

Professional Integrity

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December 28, 2024

Why Use High-End Human Writing or Translation Services?

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December 16, 2024

The Value of Unknown Values

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December 1, 2024

The Native Speaker in Translation: Three Fallacies

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November 17, 2024
  • The Funhouse of Spanish Syntax

    August 3, 2024 /

    Because Spanish and English are two different languages with a myriad of histories, cultures, and ways of conceptualizing the world, they use different rhetorical strategies to form ideas and construct sentences. These strategies and their results in written discourse—which, after all, is the most pertinent for the translator—can be not only interesting but entertaining in their own right. Any time spent dwelling on the comparative gems of the Spanish and English languages is time well…

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    William Hepner

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    The ATA Annual Conference

    October 27, 2024

    Into the Abyss (2011)

    April 17, 2022

    A Translator’s Research Guide to the Field of Marketing

    July 17, 2024
  • A Translator’s Research Guide to the Field of Marketing

    July 17, 2024 /

    Knowledge Organization and Dissemination In a world that is increasingly globalized and interconnected, consumers and businesses alike have come to inhabit a marketplace of goods and services that have also become increasingly globalized and technology-driven. In this modern-day context, marketing as an academic field and commercial practice has become all the more pivotal for businesses and companies. And as a corollary of this importance of marketing for businesses, there is an evident need not only…

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    William Hepner

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    The Protracted Plummet of the Years

    September 15, 2024

    Stupidity: It’s a Matter of Time

    October 2, 2024

    My Checklist for Proficiency Levels in a Foreign Language

    March 9, 2023
  • The Misattributions of the Ego

    July 11, 2024 /

    In the wake of every origin story that makes its way into the popular imagination—be it in athletics or academics, politics or entertainment—there is the same tendency to elevate someone who has attained a measure of success above their prior conditions. Human beings, as has often been said, love the story of the underdog, and no doubt the opinion of the majority would see injustice in considering those who were previously impoverished as anything but…

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    William Hepner

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    The Savvy Translator?

    October 15, 2023

    The Strawberry Blonde (1941)

    April 29, 2022

    Naked (1993)

    May 17, 2022
  • The Deceptions of Eloquence

    July 4, 2024 /

    We have a world aflame with the chatter and mile-a-minute passions of the Internet; access to technology that spans every imaginable medium; exposure to more people and more places than ever before; the fleet and evanescent flicker of thoughts and ideas uttered by those who are both anonymous and celebrated, top of mind and ushered into oblivion. Never has the challenge of integrating the thoughts and ideas of others been more overwhelming—or more imperative. In…

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    William Hepner

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    The Value of Unknown Values

    December 1, 2024

    The Native Speaker in Translation: Three Fallacies

    November 17, 2024

    Consolation and Confusion in the Twenty-First Century

    June 24, 2024
  • Is Action More Important Than Knowledge?

    June 24, 2024 /

    Action is of the utmost importance. How could it be otherwise? How many people have said again and again that the utility of knowledge is in its application, that knowledge is useless unless applied to the world of action or taken advantage of for some ulterior purpose? Something has to be made of knowledge, they say. And yet almost everything about my own experience, together with that of many others, has told me that knowing…

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    William Hepner

    Related Posts

    Into the Abyss (2011)

    April 17, 2022

    Why Use High-End Human Writing or Translation Services?

    December 16, 2024

    A Translator’s Research Guide to the Field of Marketing

    July 17, 2024
  • Consolation and Confusion in the Twenty-First Century

    June 24, 2024 /

    In the second episode of the wonderful 2000 Dutch documentary series Of Beauty and Consolation, which features 26 interviews with 26 of the world’s leading turn-of-the-century scholars, authors, artists, and intellectuals, the late Roger Scruton makes an insightful diagnosis of what is likely to be one of the great human conundrums of the twenty-first century: while we have more information as a society as well as more access to more information than ever, our understanding…

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    William Hepner

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    The Funhouse of Spanish Syntax

    August 3, 2024

    Átame (1989)

    March 28, 2022

    Are Philosophy and Misanthropy Synonyms?

    February 10, 2024
  • Translation Is Not Localization

    June 24, 2024 /

    Both inside and outside the translation industry, confusion often abounds about the difference between the terms translation and localization. Some clarity is therefore in order: the two words are indeed different, though far from being so distinct in all situations that they could occupy different sectors of the industry. In fact, it’s just the opposite: they are closely related—so close, to our collective chagrin, that we find ourselves in a little translator tizzy. Let’s get…

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    William Hepner

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    Registers and Variety in Peninsular Spanish

    December 27, 2023

    The Trilogy of Life (1971-74)

    April 9, 2022

    Television’s Time Out of Mind

    December 20, 2023
  • Filial Realizations

    June 2, 2024 /

    What are these repeated machinations of a world gone mad and doused in a thousand oils? It is the mechanical clinking of the behavioral timepiece that sooner or later falls into silence—which is always, of course, only for a while. From time to time, whenever I have the opportunity on a Sunday afternoon to watch my father playing on the well-preserved and luxuriant fairways of a golf course, tautened like a drum head from tee…

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    William Hepner

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    Are Philosophy and Misanthropy Synonyms?

    February 10, 2024

    Why Use High-End Human Writing or Translation Services?

    December 16, 2024

    Catch-22

    April 5, 2020
  • Are Philosophy and Misanthropy Synonyms?

    February 10, 2024 /

    I was recently poring over some of the excellent books by the late British educator and popularizer in the world of philosophy and critical self-reflection Bryan Magee. Throughout this lovely spree of reading and serpentine contemplation, I was enjoying myself and hop-skipping from page to page, practically dilly-dallying in all the wisdom of books that I can include among the most influential on my worldview as a human being, such as Confessions of a Philosopher…

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    William Hepner

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    The Protracted Plummet of the Years

    September 15, 2024

    The Native Speaker in Translation: Three Fallacies

    November 17, 2024

    Parallel Texts: An Object Lesson

    November 3, 2023
  • Refuting Paranormal Phenomena

    January 10, 2024 /

    It is quite simple, actually: that there are phenomena that we cannot explain —such as moments or events that run the gamut of the fortuitous, accidental, absurd, miraculous, paranormal, or otherwise inexplicable—does not in itself justify our attributing a cause or explanation of any kind to these phenomena. If we concede the simple and credible assertion that human existence is filled with all kinds of inexplicable phenomena, then the only reasonable response to these phenomena…

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    William Hepner

    Related Posts

    Translation Is Not Localization

    June 24, 2024

    My Checklist for Proficiency Levels in a Foreign Language

    March 9, 2023

    Parallel Texts: An Object Lesson

    November 3, 2023
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Recent Posts

  • Feb 27, 2025 A Web of Narratives, a Web of Lies
  • Dec 28, 2024 Professional Integrity
  • Dec 16, 2024 Why Use High-End Human Writing or Translation Services?
  • Dec 01, 2024 The Value of Unknown Values
  • Nov 17, 2024 The Native Speaker in Translation: Three Fallacies
  • February 2025
  • December 2024
  • November 2024
  • October 2024
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  • August 2024
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