• A Translator’s Research Guide to the Field of Marketing

    Knowledge Organization and Dissemination In a world that is increasingly globalized and interconnected, consumers and businesses alike have come to inhabit a marketplace of goods and services that have also become increasingly globalized and technology-driven. In this modern-day context, marketing as an academic field and commercial practice has become all the more pivotal for businesses and companies. And as a…

  • The Misattributions of the Ego

    In the wake of every origin story that makes its way into the popular imagination—be it in athletics or academics, politics or entertainment—there is the same tendency to elevate someone who has attained a measure of success above their prior conditions. Human beings, as has often been said, love the story of the underdog, and no doubt the opinion of…

  • The Deceptions of Eloquence

    We have a world aflame with the chatter and mile-a-minute passions of the Internet; access to technology that spans every imaginable medium; exposure to more people and more places than ever before; the fleet and evanescent flicker of thoughts and ideas uttered by those who are both anonymous and celebrated, top of mind and ushered into oblivion. Never has the…